In the dynamic landscape of ecommerce, staying competitive requires businesses to keep a keen eye on pricing strategies and stock availability. Prisync is a versatile tool designed to assist companies in this endeavor, offering a range of features to cater to different needs. With two main plans, Standard and Auto-matching enabled plans, Prisync provides a variety of matching methods to meet the diverse requirements of its users.
Standard Matching Methods:
Professional Plan:
1. Price Updates 3 Times a Day: Prisync’s Professional Plan allows users to update prices and stock availability three times daily. Additionally, this ensures that businesses are equipped with the latest information, with updating cycles ending at 9:00, 16:00, and 24:00, according to GMT+3.
2. Excel Reports: Users of the Professional Plan can generate Excel reports either by clicking the ‘Export’ button on the Products page or by receiving Excel Report notifications. Additionally, users can filter their selection for specific searches and export only the relevant products.
3. Price Position Comparison: This feature allows users to view a simple summary of their products in terms of positions based on their pricing. Clicking on each position provides a list of products corresponding to that position and a pie chart for a quick understanding of competitiveness compared to rivals.
4. Stock Availability Monitoring: Prisync reports the stock availabilities of products across retailers, categorizing them as either out of stock or in stock. Users can set up daily stock notifications. Notably, out-of-stock products are excluded from Excel reports, position calculations, and default Dynamic Pricing settings.
5. Worldwide Site/Currency Coverage: The Professional Plan removes country or language barriers, enabling users to utilize Prisync globally. In other words, it supports tracking of ecommerce platforms from any market with any currency. However, this plan is limited to monitoring 100 products, and daily notifications and email alerts are disabled. Competitor URLs need to be manually imported to the panel.
Premium Plan
The Premium Plan builds upon the features of the Professional Plan, adding an array of advanced capabilities:
1. Dynamic Pricing Engine: This feature empowers users to implement dynamic pricing strategies, calculate the optimal selling price under the rules set under the dynamic pricing module, and reflect the prices to the users’ websites through API, Magento integration or Shopify app synchronization. This ensures competitiveness by adjusting prices based on factors such as competitor pricing.
2. Daily E-mail Notifications: Users receive daily email notifications, providing a convenient way to stay informed about price changes and stock availability. This feature enhances awareness, enabling swift responses to market dynamics.
3. Marketplace Price Tracking: The Premium Plan extends its reach to include tracking prices on various online marketplaces and differentiating the resellers on these marketplaces by implementing the marketplace price tracking feature. This feature offers a comprehensive view of the competitive landscape beyond individual retailer websites.
4. Product Variant Price Tracking: Users can track the prices of different product variants, providing a more granular understanding of pricing strategies for specific product configurations.
Platinum Plan
Building upon the Premium Plan, the Platinum Plan introduces even more advanced features:
1. Price History: Users can view price change graphs on specific days from the calendar. Additionally, the line of a specific competitor can be observed by clicking its name.
2. MAP Monitoring for Suppliers: Ideal for suppliers. This module allows recommended prices to be imported, and notifications can be set up for MAP Monitoring. Equally, automated reports are sent if a seller exceeds recommended prices.
3. Instant E-mail Notifications: Users can set up instant email alerts for their accounts, receiving reports thrice a day after each cycle.
What is Channel Monitoring
Channel monitoring refers to systematically observing and analyzing various sales channels, such as online marketplaces and Google Shopping, to gather information about competitors’ prices. It is a strategic approach that businesses use to stay informed about the pricing strategies of their competitors and make data-driven price intelligence decisions.
This module offers advanced features for price monitoring. These plans include capabilities like barcode-based matching, which involves comparing product barcodes to ensure accurate identification and automatically matching competitor URLs on platforms like Google Shopping and Amazon. In addition, this automation streamlines the process of gathering information about listed competitors more efficiently and timely.
Please note that additional fees are involved in activating the channel-based monitoring.
What are the differences between channel-based monitoring and standard plans?
Standard Plans:
- It does not include advanced features like barcode-based matching and does not automatically match competitor URLs on specific platforms like Google Shopping and Amazon.
- It could involve manual efforts in collecting and monitoring competitor data.
- An unlimited number of competitors can be added by the user like any other plan at Prisync.
Channel-Based Monitoring-Enabled Plans:
- It includes advanced features such as barcode-based matching to find the competitors in an automated way.
- Automatically match competitor URLs on platforms like Google Shopping and Amazon.
- Utilizes a fully automated method for gathering competitor information.
- Involve additional fees, likely calculated based on factors such as the package size and the specific channels being monitored.
What is Hybrid Monitoring?
In addition to the auto-matching features of channel-based monitoring, hybrid monitoring allows users to manually add additional URLs that may not be listed on sales channels.
This method complements the automated processes by allowing users to include specific URLs or sources not covered by standard channel monitoring. Also, the manual matching methods empower users to extend their monitoring capabilities beyond what is automatically gathered from sales channels. Thus, hybrid monitoring offers a more comprehensive approach by combining automated and manual techniques to ensure a thorough and customized user monitoring experience.
How much should I pay for the plan that I wish to use?
1- Which features needed?
Please remember some features are enabled under the premium or higher plans. For instance, users can’t receive daily price change notifications in the professional plan, or the RRP module can’t be used in the premium plan. After deciding on the package type, the next question should be answered:
2- What will be the package type? URL Based, Channel or Hybrid Model
If the user wants a barcode-based matching monitoring-enabled plan to gather the competitor URLs on Google Shopping or Amazon – or both channels. Channel-based or hybrid-monitoring-enabled plans should be considered, as auto-matching is enabled under these plans. Moreover, to decide on the ideal package that will fulfill users’ price intelligence needs, the user should review the channel results, and if the additional URLs should be added on top of the channel data, hybrid monitoring will be the ideal plan for the user.
3- Is repricing needed?
If the user wants to change her prices via Prisync’s dynamic pricing module, then 20% should be added on top of the package’s monthly fee.
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