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Prisync | Blog

Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.

Shopify Performance Optimization 24 Tips for Users and Theme Developers
April 22, 2019

24 Shopify Performance Optimization Tips for Users & Theme Developers

Table of contents General performance best practices Conduct routine performance analysis Use Google Tag Manager to organize tracking Use AMP to speed up page load speed Leverage CDNs with Shopify Compress and optimize images Optimize… Continue Reading

E-Commerce Marketing The Thin Line Between Awesome and Creepy
April 19, 2019

E-Commerce Marketers, Notice The Line Between Awesome and Creepy

It's something that our profession needs to come to an understanding with consumers around privacy. It's not exactly a topic that anyone is inclined to tackle, given that violating the privacy of consumer's has been… Continue Reading

Magento Product Reviews How to Generate More E-Commerce Product Reviews
April 11, 2019

Magento Product Reviews: Tips for Generating More

Reviews are an important aspect of running an ecommerce store. If you run a Magento store, you need to think about deploying reviews on your site to generate more sales. But knowing how to do… Continue Reading

e-commerce-vat-everything-you-need-to-know-about-european-vat
April 4, 2019

European E-Commerce VAT: Everything You Need to Know

Wherever you sell your products, whether that’s on your own independent store, Amazon or eBay, it’s important to think about e-commerce VAT (value-added tax). No matter what country you sell in, getting a good grasp… Continue Reading

prisync-acquires-spotlite
April 3, 2019

Prisync Acquired Spotlite: Financial Details Undisclosed

Our company, Prisync has just acquired its Australia-based competitor Spotlite. This event marks Prisync's first-ever acquisition in its lifetime and it does not feel like it'll be the last (more on this below). Therefore, we… Continue Reading

E-Commerce Marketing 8 Techniques to Expand Your Customer Reach
March 29, 2019

E-Commerce Marketing: 8 Techniques to Expand Your Customer Reach

As an e-commerce company or a marketing business, it’s your job to spread awareness of your brand and business and to get it in front of the eyes of your customers. However, while this process… Continue Reading

E-Commerce Business Models: B2B Marketplace Guideline
March 22, 2019

E-Commerce Business Models: B2B Marketplace Guideline

Table of contents Concept of B2B commerce and marketplaces Types of B2B marketplaces - based on business type Types of B2B marketplaces - based on the business model Key aspects of a B2B business model… Continue Reading

E-Commerce Blogging Best Practices and Mistakes to Avoid
March 15, 2019

E-Commerce Blogging: Best Practices and Mistakes to Avoid

As an e-commerce brand, your goal is to drive as much targeted traffic as you can to your store—most of which, ideally, should turn into paying customers. You can initiate this by going after paid… Continue Reading

E-Commerce Customer Retention Tools A Complete Guide
February 28, 2019

E-Commerce Customer Retention: How Important Is It?

Keeping your current customers current is exponentially easier with a host of e-commerce customer retention tools you can add to your arsenal. Naturally, keeping your current customers coming back for more is a much easier… Continue Reading

e-commerce pricing teardown-cup and leaf in the tea industry
February 21, 2019

Ecommerce Pricing Teardown Part 3: Cup and Leaf

Do you drink tea?If so, how much do you think about the pricing strategy behind the types of tea that you buy? Do you have a budget in mind when choosing the right tea vendor… Continue Reading