Image

Prisync | Blog

Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.

How to Write an Incredible eBook to Boost Your Online Sales
February 10, 2020

How to Write an Incredible eBook to Boost Your Online Sales

You have a new product. You're looking for new ways to attract customers, make sales, and establish your brand. There are many ways creating an eBook can help. You may want to write a book… Continue Reading

Pricing Glossary
February 6, 2020

Pricing Dictionary: 61 Terms You Need to Know About E-commerce Pricing

Table of contents Basket-based pricing Captive product Channel-specific pricing Commoditization Comparison shopping engines Competitive intelligence Competitive market Competitive pricing / market-oriented pricing Cost-plus pricing / cost-based pricing / cost-oriented pricing Decoy effect Dropshipping Dumping Dynamic… Continue Reading

by
Ecommerce Price
February 6, 2020

Price: The Absolute Center of Ecommerce

Price is the amount of money given in return for a product or service. In some cases, it refers to the amount requested by a seller in exchange for the product/service she/he offers. Selling price… Continue Reading

by
How Referral Discounts Affect Customer Buying Behavior and Revenue
January 27, 2020

How Referral Discounts Affect Customer Buying Behavior and Revenue

Picture the ordinary Soul Kitchen cafe on the corner of the street that offers a free croissant with raspberry jam with the purchase of cappuccino during early morning hours. One day, local resident George Mint… Continue Reading

High-Converting Landing Pages To Boost your Magento Store Sales
January 22, 2020

High-Converting Landing Pages To Boost your Magento Store Sales

The success of an e-commerce store is usually connected to the number of new customers it can generate and how well it can manage to retain them. However, getting more sales isn’t always as easy… Continue Reading

2019-recap-prisync
January 21, 2020

Prisync Recap 2019: A Great Year Has Passed

It has been a year of marvelous growth at Prisync. We've continued to develop at a fast pace with numbers of new features big and small – from bulk managing your data to better filtering… Continue Reading

Direct to Consumer Pricing Teardown Who Gives a Crap
November 22, 2019

E-Commerce Pricing Teardown Part 7: Who Gives a Crap

We wanted to dive deep into a segment of the direct-to-consumer (DTC) industry most people haven’t thought about: toilet paper. Namely: the awesome brand, Who Gives a Crap. Who gives a crap sell a range… Continue Reading

Black Friday & Cyber Monday: Are discounts real?
November 21, 2019

Are Discounts Real: A Huge BF / CM Analysis for 2019

We get asked about this a lot. Are Black Friday & Cyber Monday deals a myth? This has been asked and argued over a million times each year polarizing both consumers and retailers. Each side… Continue Reading

Profit maximization 3 Tips to Get Started
November 14, 2019

Profit Maximization: 3 Easy Tips for You

When you look at the money you spent advertising your products and compare that to the money you made from them, how happy are you? Are you pleased with your profit margins after you’ve accounted… Continue Reading

E-Commerce Mass Marketing vs Target Marketing
October 31, 2019

E-Commerce Targeting: Niche, Broad, Mass Marketing

When it comes to marketing your products, you have a number of options. You can choose to go for e-commerce mass marketing - where you market your products to a large number of people. You… Continue Reading